Cigar News: Fratello Cigars Hire Mid-Atlantic Sales Director

Omar de Frias continues to grow his Fratello Cigars brand both nationally and internationally. The company has announced the hiring of  Samuel Dietz, as the new Director of Sales for the Mid-Atlantic for Fratello Cigars. 

Samuel Dietz

In the company’s press release, Omar states:

“Sam is an energetic and engaging young leader. With his background and sales acumen we expect to boost our presence and product traction in the northeast.

When it comes to business growth one of the hardest things for any entrepreneur is to learn to let go and delegate key aspects of the business.  This is the moment where we double down to keep up with our accelerated growth. “

Fratello Cigars was established in 2013.  Since its inception, Fratello has grown to be sold in 800 brick and mortars in the US and 9 international destinations.  

Dietz notes in the press release:

  “I’ve been an avid cigar smoker and fan of Fratello for years.  This opportunity comes full of challenges and with a clear path to learn from Omar and expand my knowledge of tobacco.” 

Stogie Press wishes all the best for Omar, Samuel, and the whole Fratello Cigar company as we continue to follow the growth of this highly acclaimed boutique cigar company that started when Omar left his NASA job to throw everything he has into making some of the best cigars in the market. Omar and his Fratello Cigar Company have been able to navigate the many roadblocks put forth by the FDA and International regulatory agencies. The growth and and staying power of Fratello is a testament to what focused and dedicated hard work, can produce in our beloved industry.

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