Cigar News: Southern Draw to Showcase the CEDRUS Lancero at TPE 2020

Southern Draw Cigars announced today they will be showcasing a lancero extension to their famed CEDRUS blend at the TPE 2020 Trade Show in Las Vegas, NV being held later this month.

Southern Draw CEDRUS Lancero

In the press release, Robert Holt, owner of Southern Draw Cigars stated:

“Southern Draw Cigars has been quietly enjoying this size for several years (in fact I am smoking one as I draft this PR) and plans to reveal the CEDRUS Lancero 7.5×40 in celebration of our first ever attendance at the Tobacco Plus Expo in Las Vegas, NV.  From January 29th – 31st

The family and the CEDRUS lancero may be found in a quaint little corner of Booth #4059.  We have previously offered a lancero size in each of our core blends including the popular Rose of Sharon, Firethorn, Kudzu and Jacobs Ladder and this new addition will complement the CEDRUS line nicely. 

Although lanceros reportedly do not make up a large portion of sales for most brands, Southern Draw Cigars has been blessed with solid sales over the previous five years, sales that are on par with our more traditional robusto and toro sizes.  We will have a limited number of samples on hand and will be taking pre-orders for April and July 2020 deliveries.”

The CEDRUS Lancero will be expressed in a 7.5 x 40 box pressed vitola and will come packaged in 20-count boxes with an MSRP set $10.20/cigar. Production will be limited to just 50,000 cigars for 2020. The company also notes they will have a limited number of 20-count refill bundles available to retailers.

The Southern Draw CEDRUS Lancero is hand crafted by AJ Fernandez Cigar Co., Estelí, Nicaragua and has blend described as:

  • Wrapper – Besuki, Indonesia
  • Binder – Habano 2000- Estelí, Nicaragua
  • Filler
    • Viso: Piloto Cubano – Dominican Republic, Criollo 98 – Estelí, Nicaragua
    • Seco: Habana 92 – Quilali, Nicaragua
    • Ligero: Corojo 99 – Jalapa, Nicaragua

If you are attending TPE 2020, Southern Draw Cigars invites you to visit them at booth #4059 to check out the CEDRUS Lancero and other lines in the company’s wide portfolio.

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