MAS IGNEUS is a Catalan expression that can be translated as “House of Ignition,” accurately reflecting the essence of the creation of this unique and peculiar cigar. Named for Ace Prime’s partner and award winning winery located in the Priorat, Spain, Mas Igneus will be launched in four different sizes at the 2022 PCA Trade Show.
Once again Ace Prime innovates and develops a cigar that not only impresses with its balanced PH, medium-full taste profile but has the traditional signature of its blender Luciano Meirelles: strength without aggression.
This cigar features notes of dark chocolate and oak with a creamy smoke texture, a carefully crafted cigar for any situation. The intention was to develop a cigar that is both an extraordinary stand alone experience, as well as a perfect match for the “M” wine from the traditional Mas Igneus Winery. Its balanced PH makes it possible to also pair with dense wines such Malbecs, Cabernet Sauvignon, Granaches, Shiraz and Bordeaux.
After being friends for several years, the owners of Mas Igneus, Ornella Valcke, Jerome Valcke and Luciano Meirelles became partners of Mas Igneus Winery. In the heart of Priorat, Mas Igneus is located in one of the most exclusive wine-growing regions in the world, just 80 miles North of Barcelona, Spain.
WSAT Sommelier and Co-Founder of Mas Igneus Ornella Valcke stated:
“At Mas Igneus, our goal is to bottle every wine with passion, dedication, and confidence in what we’ve created. To find that same commitment with Luciano, and Ace Prime, in creating what is not only an independently innovative cigar, but something that can be paired with our wines is priceless.”
This collaboration between the cigar manufacturer and the prestigious wine producer is not new. In late 2021, Ace Prime had previously announced the launch of a wine produced by Mas Igneus for the Luciano – The Dreamer cigar.
Luciano Meirelles, president and co-founder of Ace Prime – Tabacalera Pichardo exclaimed:
“We are thrilled with all of our joint projects. Blending a cigar and winemaking are independently captivating processes, but to work jointly on this, it’s simply been a remarkable journey. Ace Prime and Mas Igneus have created the ultimate pairing experience: defined by elements that stand independently perfectly as well. Searching for a balanced PH in the combined leaves was an interesting journey to say the least…” –
The Mas Igneus blends features
- Wrapper – Corojo 98 Ecuadorian High Prime
- Binder – Brazilian
- Filler – Nicaraguan
The Mas IGNEUS will be expressed in 4 vitolas
| NAME | SIZE | MSRP |
| SHORT ROBUSTO | 4 ½ x 50 | $11.95 |
| TORO | 6 x 52 | $12.45 |
| ANCHO | 5 x 54 | $12.95 |
| EXCELENTE | 6 x 60 | $13.45 |
In closing, Miguel Schoedel, National Sales Manager of Crowned Heads stated
“When hearing about this project by Luciano and Pichardo, it was evident that it was pretty ambitious. It’s not easy to blend a cigar that pairs with wines, but to do it well is a rare accomplishment I believe they have achieved with Mas Igneus.”