These Event Packs, sometimes called Mystery Packs, offer a unique pre-launch experience for consumers who wish to be deeply engaged in each of Drew Estate’s new product releases.
The exclusive packs, introduced during the “Freestyle Live: Special Edition” broadcast held on Thursday, January 18th, have an MSRP of 40 bucks, but are actually worth way more. Each pack contains three (3) mystery premium cigars without brand identification, a sleek Freestyle Live high-quality torch lighter, a cigar cutter, and a Freestyle Live leather strap keychain.
In addition to these premium items, each Event Pack includes a Freestyle Live badge equipped with a unique QR code that allows purchasers to enter a sweepstakes for a chance to win extraordinary prizes. The grand prize is a luxury custom pool table valued at $11,500 and the first prize is a laptop valued at $4,600. Additionally, ten lucky entrants will win a custom Subculture Studios Ashtray valued at $150 each.
Jonathan Drew, Founder and President of Drew Estate, from the Wynwood Cocktail Lounge in Miami, states
“Freestyle Live is an event with an important purpose that always creates a big buzz for our brick-and-mortar premium cigar partners. We want cigar consumers to be in the cut with us, celebrating each new cigar release together. We love our people!! This Freestyle Live also included the yearly announcement of our experiential event season, detailing Barn Smoker dates and the introduction of a new experiential event called Family Reunion, in partnership with the Henderson Family (Woodford Reserve and Angels Envy).”
Drew Estate’s “Freestyle Live: Special Edition” was initially broadcast on the Drew Estate Freestyle Live YouTube channel and Facebook Live page on January 18. If you missed the live airing, you can watch the broadcast at Freestyle Live – January 18, 2024. The “big reveal” of the Freestyle Live cigar is scheduled for our next Freestyle Live event on March 14, 2024, promising to be a groundbreaking moment in the cigar industry.
Starting January 18th, 2024, cigar aficionados are encouraged to visit
https://drewestate.com/2024-freestyle-live-cigar-reveal-retailer-list/ for a complete list of premium cigar retailers offering the Freestyle Live Event Packs.
About Drew Estate
Founded in 1996 in the DUMBO neighborhood of Brooklyn, New York, Drew Estate has singlehandedly defined modern-day cigar culture through a hard-hitting, authentic, bottom-up approach to lifestyle branding and culture building. Our mission and manifesto is “The Rebirth of Cigars,” which we amplify through our uncanny authenticity and high energy. With deeply-loved brands produced at La Gran Fabrica Drew Estate in Estelí, Nicaragua, such as: ACID, 20 Acre Farm, BLACKENED Cigars, Deadwood Tobacco Co., Factory Smokes, Herrera Estelí, Isla del Sol, Kentucky Fire Cured, Liga Privada, Nica Rustica, Pappy Van Winkle Barrel Fermented Cigars, Tabak Especial and Undercrown; as well as the celebrated Barn Smoker, Cigar Safari and Freestyle Live experiential events, Drew Estate appeals to the entire premium cigar sector and beyond. Learn more about our story and our brands by visiting Drew Estate’s website.