Mesoamerica is the bedrock of ancient civilizations, whose legacy continues to echo through the ages. To pay homage to one of the region’s most powerful, versatile and sacred plants, NUB is proud to introduce NUB México, a new line inspired by this ancient culture.
NUB México marks the next chapter in NUB Cigars ongoing mission to redefine the aficionado experience by bringing together balance, flavor, craftsmanship, and the brand’s unmistakable shape. True to the NUB philosophy, NUB México honors tradition while continuing to challenge convention.
NUB México features the signature NUB Cigars shape, paired with a Mexican wrapper and Nicaraguan binder and filler. The thinner, lighter wrapper makes the cigar very balanced and brighter in color, while the Jalapa binder offers a fruity sweetness accessible to every aficionado. Medium-bodied and slightly spicy the cigar also features earthy notes. The cigars are offered in two distinctive formats:
- The 460, available in both the USA and Rest of World markets
- The 464T, available exclusively in the USA
Both are presented in specially designed boxes inspired by Mexico’s ancient Aztec heritage.
Rooted in a Rich Cultural Heritage. That connection between tobacco, heritage, craftsmanship, and community is at the heart of NUB México.
Fred Vandermarliere, CEO of VCF said:
“In 2025, we introduced a new baseline for NUB Cigars: Still Standing. The NUB Cigar community is truly one of a kind. The brand represents a way of life —one centered around bold flavor, premium craftsmanship, and shared experiences. NUB México builds on this foundation by extending the community to the very roots of tobacco and the shared moments that bring out the best in every experience”.
NUB México Debuts at Intertabac and Expands Worldwide NUB México will officially debut at InterTabac in Dortmund, Germany marking its international debut before launching in the U.S.A by the end of the year.
Each NUB México box contains 24 premium handmade cigars; each finished with a distinctive band and featuring a Mexican wrapper with Nicaraguan binder and filler.